Making The Most Of Your Article Marketing – Get On The Front Page Of Google And Stay There!
If you’re making an attempt to use article marketing for SEO, you probably know the basics of SEO. But for those of you absolutely new to article marketing here is a simplified way to view it.
Article Marketing for SEO starts and ends with backlinks!
Google and other search websites will rank the end results that come up in a search based mostly on how tightly related they think the site is to the search phrase. Tons of back links to your article or site will make the search sites view you as more popular and an authority on the subject. Thus those with the most back links will often win.
Now there is a lot that goes into SEO, and this is a simplified way of looking at it, but when article marketing for SEO you really need to focus on getting lots of backlinks over the course of time from different places.
Most individuals use one or two article submission tools to make this easier. You upload your article (often changed or “spun” so it is not just copying the same version) to a blog network or article list submission service. You make sure the article is keyterm targeted and you link back to your original article. The anchor text (or blue highlighted text) for your link should be the keyword you are targeting. If this all sounds like Greek to you first read the easy affordable link building method article to better comprehend the final system.
Here’s where article marketing for SEO stops for most individuals. But they leave themselves at a Big disadvantage.
Almost all blog networks and article directories make allowance for 2 links in the resources box of your article. Most folks use this 2nd link to send folk to their squeeze page or just as a general link for their blog. This is a Huge mistake.
You see your articles don’t rank forever! The longer it has been since they generated backlinks the less likely they’re to rank on Google! But you can stay on the front page by making one simple tweak.
I’m now thrashing many “gurus” in my field for extraordinarily competitive terms, and I do this using the power of the second back link. When you use your 2nd backlink in your article marketing for either a capture page or a general website you are wasting it. Almost all of your submission articles go to sites that are very unlikely to rank on google, so it’s a minimal quantity of traffic going to those articles. Do not use them to send folks to a random page. Use your new articles to get your other articles at a high rank.
I ALWAYS use the second backlink to retarget a keyword I have already targeted. Hence when I author an article where the readers would also get value out of reading the “How to Blog Tutorial” I add a link to that article using the keyword as anchor text. The first back-link goes to the keyword focused in the existing article, and the second back-link goes to a keyword centered in an older article (and links to that original article).
This gives me MORE back links than the competitors (who are sometimes only building links to each article once). It also helps Google see my site as an authority as there are backlinks grown OVERTIME, not just right after the article comes out.
Using this easy article marketing for SEO methodology I’ve seen my results skyrocket.I’m ranking easier and it allows me to target keywords that are extremely competitive, which leads to more traffic!
Sign up for the Lead generation bootcamp, it will show you how to use article marketing to drive traffic to your site. It is designed for network marketers, but teaches article marketing for SEO that may be applied to any niche
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